InitLive Blog

Every successful volunteer program starts with a well-planned volunteer management process. A volunteer management process ensures your organization, event, or nonprofit is operating efficiently, saving time and resources while ensuring volunteer retention. This guide will help you create a...

 Generation Z, that group of about 97 million people who arrived after millennials, are defined as those born in 1997 or later, represent a section of society that accepts digital technology early in life, lives by its rules and creates new ones that provide a fast-paced, well-connected life...

One of the most important aspects of a successful event is the marketing strategy involved. Event Activation is the latest and highly effective way to create a positive and long-lasting impact on your event attendees through marketing and brand promotion. Not sure about how Event Activation works?...

Whether you are new to conference management or just starting out, as you prepare for your next conference it's always a good idea to step outside your box and explore what's changed. As with any industry or segment, technology is constantly evolving and it’s important to understand what's...

No matter the time of year people are always looking for activities to fill their weekends Research shows that about 91% of organizers gauge the success of their events by the number of participants. Increasing your attendance rate year over year is vital to the continued success of your festival....

As a festival director, thinking and planning in advance helps you to stay organized and provide your patrons with a memorable experience. From securing WiFi and vendors to contingency planning and staffing, you need to arrange every detail to get your festival event off the ground.The more...

Conferences, both corporate and otherwise, are an important component in promoting the cause of an organization. In fact, according to a survey, about 98% of US Federal employees agree that conferences are an effective way to communicate their respective agency's missions.

Event planning at times can be tedious, time consuming, and stressful. With everything going on it's really important to stay on track and keep organized. Not only will this save you a lot of time, but help make sure your goals for the event are executed. The best way to achieve this is with a...

If you have ever organized a fundraiser for a non-profit organization or even participated in one as a volunteer, you will then be well aware of the actual struggles of raising money. Sure, it is all for a good cause, but getting your message across to the donors can sometimes prove to be a bit...

Planning an endurance race event is hard work, but rewarding. Race events have a lot of moving parts from registration to spectator entertainment, in order to organize a successful event you need a reliable plan to get started. To ensure everyone's safety and enjoyment, follow these seven basic...

Every event planner knows that festivals take a lot of work. But regardless of the scale of your event, there are basic steps involved which apply to most festival planning stages. So use this ultimate festival planning guide to make your next festival your most successful one yet.

People love races and other endurance events, but there are a lot of them. Besides, anyone can step out their front door and run 10 kilometers. Why should they pay an entrance fee to run with you? Themes bring excitement to your race and make someone say, "Oh, this one sounds like fun!" Here are...

Organizing a sporting event or tournament can be a great way to bring people together to enjoy some competition, but the logistics can become overwhelming pretty quickly. We spoke with industry expert Ruth Nicholson founder of GO!, who has worked in youth and semi-professional sports, particularly...

There are many moving parts that go into planning a sports tournament, from the perfect venue to ensuring you have correct number of water stations. Every detail that goes into planning a sporting tournaments will help ensure that you hit your sporting event out of the park  Here are a few tips to...

Conferences are some of the best places to meet like-minded colleagues within the same industry or creative individuals who share similar interests. In an increasingly interconnected world where relationship is key for business, conferences are a must-have for proper networking. And the company...

Most volunteers aren't in it for the recognition; they just want to help. Volunteering can be a thankless role (which is exactly why you should make your volunteers feel appreciated). The tasks that volunteers commonly handle may seem minor, but the assistance of volunteers is vital to any event. 

You've planned your festival to the last detail: every seat's arranged, every ticket booked, each artist knows their start time and every goody bag is filled, tissue paper-fluffed and labeled. And your volunteers are signed in, assigned and accounted for.

Adopted from push and pull marketing, push and pull methods of recruitment and scheduling are two very different but valid ways of going about managing your volunteer teams for your event. Read on to learn more about push versus pull approaches to volunteer recruitment and scheduling. 

Organizing and producing a large event can be incredibly stressful. It may feel like a million things are happening all at once. While it may seem impossible to hold onto your sanity, here are some solutions and tips to help you survive & thrive:

As the world of modern marketing continues to evolve, event planners eager to make an impact are often looking to outside-the-box tactics. While mobile events certainly aren’t a new concept - having been around since the days of horse and carriage - this unique way of reaching consumers has seen...

And we're talking 'touch your toes' flexibility! Events as a whole are widespread, unique, and each has different requirements of its professionals. In such a dynamic and complex industry, each new day requires different processes and workflows. The technological tools used need to suit every need,...

Any event manager will know that outdoor event planning comes with its own unique complications and demands - which can make it difficult to manage the expectations of attendees, vendors and onsite staff, while also ensuring your event goes off without a hitch.

Instagram is a fantastic tool for spreading the word about your event. By incorporating the use of Instagram into your event planning, you can create excitement before, during, and after the big day. Here are a few tips for making the most of this free platform to boost your event marketing...

Your volunteers are ready to go! It's tempting to pass out assignments like candy until you get it all off your plate. Before you add that "Would you also...?", keep this question in mind: if you're not paying these people, what's an appropriate workload? Your event volunteers are there to help,...